IAC Up, Ask Down In Second Quarter

A strong second quarter by IAC saw a 78% increase in profits, mostly driven by assets sales and reduced costs. The positive headline results did not flow through to the struggling 4th ranked search engine Ask.com, which saw adecline in revenues. The second quarter decline comes despite a $100 million Crispin, Porter + Bogusky advertising campaign that should be resulting in increased traffic and revenue to the site.

The exact amount of the decline was not disclosed.